JZD Owners Jennifer Serrano and Veronica Vasquez on Empowering Latinx Culture Through Their Brand

Brownsville, Texas couple, Jennifer Serrano and Veronica Vasquez will celebrate 10 years this November since the launch of their “Pink Latina Power Tee”. The t-shirt that laid the foundations of their trendy lifestyle brand, JZD. JZD is a collection of stylish apparel, accessories, and custom embroidery items. From t-shirts to loungewear, tote bags, jewelry, and…

Read More

A Day At Startup Chica: Latinitas Entrepreneurial Conference

On April 13, Latinitas hosted their annual one-day-only conference, Startup Chica, at the Austin Community College Highland campus. Throughout the day attendees, students between the ages of nine and fourteen, were inspired to create their own startup. Through various workshops, the students broke into teams. They brainstormed the idea, cost, and execution of their businesses,…

Read More

How Latinitas’ “Padres Digitales” is Bridging the Digital Literacy Gap for Spanish-Speakers

Padres Digitales is one of many programs offered within the Latinitas organization. Latinitas’ overall mission is to empower young women and nonbinary kids by providing opportunities to learn new skills in media and technology. Padres Digitales (Digital Parents) is a family program that aims to provide lessons to Spanish-speaking parents who want to learn digital…

Read More

Adriana Velasco is on a mission to empower all girls one Barbie at a time

Compiled by Anna Martinez Adriana Velasco is using her Mexican background to bring an intersectional lens to Mattel, ensuring that every little girl will one day see themselves in Barbie. Velasco uses her experience to push forward; being a first-generation graduate from Mexico has not slowed her down and will not. She uses her Latinidad…

Read More