JCPenney and Joaquina Launch “Be Electric” Back-to-School Collection

This summer, JCPenney partnered with Latin Grammy–winning artist Joaquina to launch a limited-edition back-to-school collection called “Be Electric.” The line blends the singer-songwriter’s bilingual heritage, 90s influences, and personal story into a bold collection designed to celebrate individuality and cultural pride. Inspiration Behind the Collection The “Be Electric” line draws from Joaquina’s own teenage years, mixing elements…

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Latina Weightlifter Cinthia Martinez Created Latina Lifters

Originally published on Over the years, strength sports like powerlifting which stems from weightlifting have seen an uptick in participation by women. What is powerlifting? It is where the heaviest weight is used in three different categories: squat, benchpress and deadlift. Fitness experts say the benefits of lifting weights whether in workout or sport for women can…

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Q&A With Actor Raúl Castillo

By Laura Donnelly AUSTIN, Tx.—Actor Raúl Castillo is best known for his roles in “We the Animals,” “Atypical,” “Looking” and “Vida.” Before he was seen on the big screen, he grew up in the Rio Grande Valley in the city of  McAllen, located in South Texas.  In the below interview, Castillo discusses his upbringing, culture…

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Celebrando la influencia y elegancia de afro-latinas famosas

En la rica y diversa cultura latina, las mujeres afrodescendientes han desempeñado roles significativos, destacando su belleza, talento y contribuciones a la escena global. Desde las icónicas notas de Celia Cruz hasta las vibrantes actuaciones de Zoe Saldaña y la inconfundible presencia de Cardi B, las afro-latinas han dejado una huella imborrable. Celia Cruz, la…

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