For Dia De Los Muertos, Mattel has released two Barbies coinciding with the holiday for this year’s collection. Celebrated primarily throughout Mexico and amongst Mexican-American communities during the first week of November, Dia De Los Muertos is a tradition associated with honoring those who have passed. During this time, many take time to create their…
Compiled by Anna Martinez Adriana Velasco is using her Mexican background to bring an intersectional lens to Mattel, ensuring that every little girl will one day see themselves in Barbie. Velasco uses her experience to push forward; being a first-generation graduate from Mexico has not slowed her down and will not. She uses her Latinidad…
By Anna Martinez When we hear Barbie, we often think of a blonde blue-eyed model. Latina Tina Rodriguez is working to change that stereotype and showcase Barbie’s diversity. Rodriguez, Associate Prepack Manager for Barbie and Girl Brands at Mattel Inc., understands that being a Latina who works within her community is extremely important. Outside of…
AUSTIN, Texas—Growing up, Barbie was the role model I always wanted, whether she was the woman who earned straight A’s in school, the woman who bought a Dream House or the girl who didn’t need her parents’ permission. When I became old enough to learn of the negative criticism Barbie faced over her unrealistic proportions,…
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