JZD Owners Jennifer Serrano and Veronica Vasquez on Empowering Latinx Culture Through Their Brand

Brownsville, Texas couple, Jennifer Serrano and Veronica Vasquez will celebrate 10 years this November since the launch of their “Pink Latina Power Tee”. The t-shirt that laid the foundations of their trendy lifestyle brand, JZD. JZD is a collection of stylish apparel, accessories, and custom embroidery items. From t-shirts to loungewear, tote bags, jewelry, and…

Read More

JCPenney Launches Their Hispanic Heritage Month Collection in Collaboration With Latinitas

JCPenney’s Hope & Wonder Hispanic Heritage Month Collection kicked off with a very special event in Austin, Texas. For plenty of brands, Hispanic Heritage Month isn’t really something they advocate for or put much of an emphasis on. However, JCPenney put together a special assortment, showcasing how much they value their Hispanic consumers. The entire…

Read More

Review: Rauw Alejandro Launches World Tour in Seattle, WA

Puerto Rican pride was in full display Saturday night at Seattle’s Climate Pledge Arena. Rauw Alejandro, the fresh-faced reggaeton singer/songwriter, launched his world tour Cosa Nuestra in the Pacific Northwest on April 5th and gave fans a spectacular production easily comparable to an elaborate vintage-styled Broadway show. With a mob-inspired aesthetic reminiscent of the 1920s…

Read More

Exclusive SXSW Interview: Latina Artist Bodine – From Pagent Queen To Musician

Dutch Puerto Rican artist Bodine is an absolute powerhouse. An artist, musician, model, dancer, former Miss Universe Puerto Rico, and just all around talented individual. In between showcases at SXSW I had the pleasure of speaking with her all about her journey into the music industry, her EP “Quemo Lento” which is out today, and…

Read More