JCPenney Launches Their Hispanic Heritage Month Collection in Collaboration With Latinitas

JCPenney’s Hope & Wonder Hispanic Heritage Month Collection kicked off with a very special event in Austin, Texas. For plenty of brands, Hispanic Heritage Month isn’t really something they advocate for or put much of an emphasis on. However, JCPenney put together a special assortment, showcasing how much they value their Hispanic consumers. The entire…

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SXSW 2022: Lessons in self-love and taking the first step

By Addy Allred This year’s SXSW was a combination of technology, teaching, training, and tempting sessions. Every evening I scrolled through the next day’s activities and seminars, and I found myself overlapping my schedule with a mixed texture of new music, art, film, experiences, and innovation. It was overwhelming but absolutely electrifying. My first decision…

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