Sazón y Tradición: SpoiledLatina’s Latino-Themed Fashion Show Celebrates HHM in Houston

On Tuesday, Oct. 15, the last day of National Hispanic Heritage Month, Marketing Agency SpoiledLatina produced a fashion show for Jack Daniel’s to showcase Latino-owned clothing brands in Houston with the theme of Sazón y Tradición. Everyone was encouraged to dress “Houston Chic” as the event happened at the new Rock’em store in North Houston….

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Texas Book Festival 2022 Day 2 Recap: Girl Power, Fierce Reads, and Tokenism

This past weekend the streets surrounding the Texas Capitol were packed full of avid book readers, well-known authors, and established news outlets at the 27th annual Texas Book Festival. Originally founded in 1995 by Former First Lady and Librarian Laura Bush, the Texas Book Festival was established to help connect authors and readers as well…

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JCPenney and Joaquina Launch “Be Electric” Back-to-School Collection

This summer, JCPenney partnered with Latin Grammy–winning artist Joaquina to launch a limited-edition back-to-school collection called “Be Electric.” The line blends the singer-songwriter’s bilingual heritage, 90s influences, and personal story into a bold collection designed to celebrate individuality and cultural pride. Inspiration Behind the Collection The “Be Electric” line draws from Joaquina’s own teenage years, mixing elements…

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Nessy’s Kustoms: Latina Entrepreneur Dez Ferrell Makes Major Impact on Autobody Industry

Business owner Dez Ferrell is making a name for herself due to her work in the autobody industry where she owns a custom automotive restoration shop called Nessy’s Kustoms in Glendale, Arizona. An uncommon occupation for women in the automotive industry, Ferrell is challenging work norms for women which makes her entrepreneurial journey all the…

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Don’t Miss Out On The Girls Empowerment Network’s Upcoming Radiant G Conference

Saturday, November 4th Girls Empowerment Network will host their incredible Radiant G Conference at Kealing Middle School in Austin TX. Girls between 3rd and 8th grade are invited to explore their imagination, enjoy the upbeat dance party, and empower themselves through savvy breakout sessions where they’ll learn the key to success from industry experts like…

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Grace Sorensen’s Stuns In “Madness, Madness” Music Video Celebrating Individuality

Coming off the heels of dominating her first-ever solo set at ACL, local R&B Latina artist Grace Sorensen has released her latest music video, and it’s amazing. The single, “Madness, Madness” is a self-proclaimed “poetic baddie anthem” that celebrates individuality. The music video, which includes dancers from Sorensen’s Mother’s local dance studio The Dance Academy…

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Support The Latinitas Purple Party Pickleball Tournament And Use Paddles for a Purpose!

Latinitas is having their annual fundraiser, The Purple Party Pickleball Tournament presented by Atlassian on Saturday, June 1 from 3:30-8 p.m. at Eastside Paddle Club in Austin, TX. This event includes a competitive corporate tournament for sponsored teams, pickleball-inspired games for all attendees, open courts, and a Zumba class. Guests can enjoy delicious pizza by…

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