SXSW 2022: Lessons in self-love and taking the first step

By Addy Allred This year’s SXSW was a combination of technology, teaching, training, and tempting sessions. Every evening I scrolled through the next day’s activities and seminars, and I found myself overlapping my schedule with a mixed texture of new music, art, film, experiences, and innovation. It was overwhelming but absolutely electrifying. My first decision…

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Founder of Mariachi USA, Rodri Rodriguez Talks 35th Anniversary Show at The Hollywood Bowl

This Saturday on June 8th, 2024, Mariachi USA will hold its 35th anniversary music festival at The Hollywood Bowl in Los Angeles, CA. Founded around 1990 by Producer and Entrepreneur Rodri Rodriguez, the festival is a cultural celebration of traditional Mexican Mariachi music and will feature performances from some of the most dynamic Mariachi ensembles from within the…

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Laying the Foundation: A Review of Grace Sorensen’s Debut Album ‘BLUEPRINT’

After years of anticipation, Austin native and Latina R&B artist Grace Sorensen has finally released her debut album BLUEPRINT and it is phenomenal. Sorensen’s trademark sultry tones and impeccable instrumentation are on full display in this 10-track album as she croons over jazz-like melodies and dazzles over beats that feel as if they jumped straight…

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